Rio Fashion Week: Boosting Brazilian Culture, Tourism, And Fashion

Another city has been added to the global landscape of fashion weeks.

Scheduled to take place from Tuesday to Saturday, Rio Fashion Week has been established as a new landmark on the official Brazilian fashion calendar, thanks to a partnership between the Rio de Janeiro city hall and IMM, one of the country*s largest sports and entertainment companies, which is also responsible for S*o Paulo Fashion Week .

Gustavo Oliveira, chief operating officer at IMM, said the event has been in development since 2021 in collaboration with the City of Rio de Janeiro, through its tourism department led by Secretary Daniela Maia. The project was officially approved only last year, marking a defining moment in repositioning Rio as a global fashion destination. You May Also Like

*I strongly believe in this project because fashion in Rio is born everywhere, it lives in the streets, in the communities and on the beaches, and is deeply connected to our lifestyle,* Oliveira said. *That*s precisely why the city, and Brazil as a whole, has been calling for a fashion event that truly reflects this creative energy. The response so far has been extremely positive, reinforcing both the existing demand and Rio de Janeiro*s potential as a global platform for fashion, entertainment and creativity.*

Maia underscored Rio*s broader cultural resurgence. This is the first official Rio Fashion Week after a smaller event in the city a decade ago, alongside landmark events such as Carnival and New Year*s Eve celebrations. The city has also seen renewed momentum in music, with initiatives such as the biennial *Rock in Rio* festival and *Todo Mundo no Rio,* attracting global artists including Madonna and Lady Gaga. At the same time, Rio*s culinary scene is gaining international recognition, with accolades from the Michelin Guide and The World*s 50 Best.

*As a result, we have seen a significant increase in tourist traffic,* Maia said. *In 2025, the city welcomed 12.5 million visitors, both domestic and international, marking a 10.5 percent increase over 2024.*

Growth was primarily driven by international arrivals, which rose 44.8 percent. The 2.1 million foreign visitors accounted for 17 percent of total arrivals in 2025 and 30 percent of tourism*s economic impact, generating about $1.5 billion in revenue for Rio.

Rosie Huntington-Whiteley Sexy Shots To Celebrate Her 39th Birthday!

It feels like our birthday every time Rosie Huntington-Whiteley shares a sexy snap ... but today's actually her big day!

The model is still so fine at 39 ... so we had to bust out our collection of the blonde beauty's hot shots just for the occasion, as the gorgeous gal celebrates another trip around the sun ... so why don't you celebrate some of her sizzling shots?

Click into our gallery to give the birthday babe your best!

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Gisele Bundchen's Go-To Airport Jeans Give Effortless Rich Mom Energy — This $20 Pair Nails The...

Gisele Bündchen 's airport style is practically the blueprint for chic travel wear — and her go-to jeans style are the reason why. The supermodel mastered that effortless, expensive-looking uniform — the kind that feels polished yet completely unfussy. It's the ultimate rich mom formula that features easy layers, clean sneakers and denim that makes everything look elevated.

According to Vogue , Bündchen reaches for the same straight-leg jeans on repeat, and now you can tap into that same look for less. The Lee Ultra Lux Comfort Bootcut Jeans are currently 46% off, bringing them down to under $20. It's proof you don't need a designer price tag to get that first class-ready vibe.

Get the Lee Ultra-Lux Comfort Bootcut Jeans for $20 (was $37) at Amazon! Please note, prices are accurate as of the publishing date but are subject to change.

These Lee mid-rise jeans are made with thoughtful design details like a flexible, non-binding waistband that won't dig in while sitting, making them ideal for flights. Plus, the cotton-blend fabric offers just enough stretch to move with you, while still holding its shape throughout the day.

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The pants are also incredibly easy to work into your wardrobe. Available in sizes 0 through 18, three hem lengths and various washes, the jeans can be styled for just about anything. Pair them with sneakers like Bündchen for travel days, or dress them up with heels and a jacket for a more polished feel.

Shoppers back up the hype in a big way. The jeans have racked up over 16,300 five-star ratings , with reviewers calling them “so flattering” and saying they “hug all the right places.” Others highlight how they're “so comfortable," even after hours of wear — a major win for long days on the go.

At the end of the day, the Lee bootcut jeans are one of those easy, throw-on pieces that make getting dressed feel effortless. Bündchen's version may cost significantly more, but the overall effect is all about simplicity. Grab the on-sale pair for under $20, add your favorite basics and sunglasses . . . and consider your rich mom airport uniform handled.

Giorgio Armani Beauty Eye Tint Review: 5 Trending Shades To Try

KEEP YOUR EYE ON EYESHADOW. Eye makeup spent years sidelined by dewy skin, flushed cheeks and sculpted lips . But appreciation for its intense pigment, multi-dimensional shine and artistry is finding its way from makeup artists backstage back into makeup bags.

From sheer colour to smokey definition or dazzling shimmer, a new generation of eyeshadows are making eye makeup more effortless than ever before. The Giorgio Armani Beauty Eye Tint Liquid Eyeshadow – with its lightweight, long-lasting formula and trending shades – is leading the revival.

Here, BAZAAR shines a light on the Giorgio Armani Beauty Eye Tint Liquid Eyeshadow and the best neutral, gold and bronze shades to try.

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Bold artistry and oversized eyeshadow palettes peaked in 2016. Now eyeshadow is back, after years of makeup minimalism and as a new feeling of nostalgia for the era enters the zeitgeist. Backstage at fashion week and on our celebrity makeup muses , eyeshadow is delivering the drama and definition the beauty industry has been deprived of.

In 2026, powder eyeshadows are being replaced by buildable formats with high pigment and luxury finishes, like the Giorgio Armani Beauty Eye Tint Liquid Eyeshadow .

Liquid eyeshadow delivers maximum impact with minimal input, and is a versatile addition to every beauty ritual.

By contrast, powder eyeshadows are best applied in layers to concentrate and diffuse colour with a selection of brushes. This means powder eyeshadow can be time consuming – and not necessarily for novices or on-the-go beauty routines.

Madonna Pairs Daring Bodysuit With Vintage Gucci Bomber Jacket

Madonna is stepping back into the spotlight and doing it in a way that instantly turns heads. The pop icon has officially confirmed her return to music, gearing up for the release of “Confessions on the Dancefloor: Part II.” The upcoming project marks her first album in seven years and serves as a continuation of her iconic 2005 record, setting the stage for a new era that remains rooted in her legacy.

For the announcement visuals, Madonna taps into her signature style, choosing a look that blends archival fashion with her performance energy. She layers a vintage silver Gucci bomber jacket over a daring bodysuit. Thus creating a contrast that feels both nostalgic and entirely modern.

The metallic jacket becomes the centerpiece, with its high shine finish catching light from every angle. Designed with a cropped silhouette, structured shoulders, and oversized utility pockets, it brings a bold, futuristic edge to the outfit. Ribbed white colored trims at the collar, cuffs, and hem keep the piece grounded. The fact that this is a resort 2006 archival piece adds a layer of fashion history to the moment.

Underneath, Madonna leans into a more revealing base. She paired the jacket with a high-cut baby-blue bodysuit over fishnet tights. She paired the bodysuit with matching blue thigh-high socks, creating a seamless, elongated look. The combination plays with proportion and texture, balancing coverage with exposure in a way that feels carefully styled.

Accessories subtly reinforce the look's attitude. She opts for tinted glasses that introduce a retro touch. At the same time, fingerless gloves nod to her earlier eras, tying the entire aesthetic back to her long-standing iconic influence on fashion.

Set against a shimmering, disco-inspired backdrop, the metallic fringe curtain adds dramatic movement and light. As she prepares to release ‘Confessions on the Dancefloor: Part II,' this look feels less like a throwback and more like a reminder that Madonna doesn't follow eras; she defines them.

Originally reported by Viha Shah on The Fashion Spot .

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Emily Ratajkowski's Open Shirt Look Gets A Little Too Daring After Campaign

Emily Ratajkowski' s latest photos in an open shirt have turned up the heat online. The “Gone Girl” actor shared a series of striking pictures from her Japan vacation on her social media, sending fans into a frenzy. The post comes after the model's Gucci campaign, “Beauty and the Bag,” alongside Kate Moss. The carousel opens with Ratajkowski in an animal print shirt, serving a bold and sensual look.

Emily Ratajkowski's latest photos are all about sensuality and modern allure. The “iCarly” star wore an animal-print shirt that exuded bold vibes. The shirt featured long sleeves, and she left it open for a daring touch. Beneath, a black bralette peeked through, adding to the overall sensual appeal of the look.

She opted for delicate earrings and posed glamorously, looking like a diva as always. The carousel also offered glimpses of her Tokyo moments, featuring exquisite food, a relaxed white bathrobe look, and a bold black leather coat ensemble. Fans took to the comments section fast, showering her with fire and heart-eye emojis.

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The Minimalist '90s Midi Is The Only Dress To Invest In This Summer | Vogue

The minimalist midi dress is making a confident comeback this summer. With its rounded neckline and elegant, sleeveless form, it's a paragon of pared-back style–not to mention a perfect embodiment of the nostalgic '90s style that everyone's wrapped up in right now, originally championed by the likes of Helmut Lang and Calvin Klein.

Just as the silhouette is proving to be a favorite among today's supers–seen on everyone from EmRata to Bella Hadid–back in its heyday, Kate Moss was a key champion of the trend, regularly spotted in dresses that were deceptively simple in form, but never devoid of character. Whether a cocoon dress or a silky camisole slip, the dresses she regularly sported were always masterful exhibitions of sharp, minimalist cuts, clean lines and a deliberately sober palette.

Of course, another of the era's true masters of the trend was Carolyn Bessette Kennedy , a name on everyone's lips since the release of Ryan Murphy's Love Story , the hit series detailing her whirlwind romance with John Kennedy Jr. A patron saint of stripped-back style, her resurgent popularity has fueled interest in exactingly crafted clothes in neutral tones and quietly fabulous fabrics. Think: roomy white shirts, ruler-straight gabardine pencil skirts and, of course, minimalist dresses. The outfit she wore to a 1998 White House state dinner, held in honor of then-Prime Minister Tony Blair, is a testament to her perennial style kudos, a lean black silhouette almost ascetic in its simplicity–and all the more elegant for it.

During the fashion show season that just passed, you didn't have to look far for the trend's revival. At Gucci, we saw a suite of second-skin models; at Miu Miu, ultra-cropped silhouettes in roomier, almost A-line fits, while at Prada, dresses were cinched at the waist, split at the hem, and rendered in the Italian house's signature technical nylon. Minimalist as the look may be, when these dresses hit the shop floor come the autumn, there'll be myriad ways to pull off the trend.

Below, here's our edit of minimalist dresses available to pull off the racks right now.