Tuesday, April 8, 2025

Bormioli Luigi Designs Armani's New Fragrance Bottle

The Silver logo pops on the intense black bottle, which is a slightly rounded square for a sophisticated feel.

Armani's new men's fragrance Acqua di Giò Elixir bottle was designed by Bormioli Luigi and is inspired by an obsidian stone. 

To create the shape, Bormioli had to find the exact dosage of material to create the perfect balance and geometry between the thickness of the base and the light weight of the rest of the bottle.

The silver logo stands out against the black bottle. The intense black shade was achieved using the Inside internal lacquer, Bormioli's signature decoration technique.

The choice of the Inside technique and the black shade were conditional on a multitude of compatibility tests between the lacquer and the juice, which is highly concentrated.

This fragrance itself was created by Alberto Morillas and is the most concentrated in the collection, intended to embody the modern man and extreme sophistication.

More details: See here

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