The shift from summer to fall usually comes with a beauty reboot: dewy, no-makeup makeup gives way to heavier pigments and more "done" looks. But this year? Not so much.
For fall 2025, makeup is all about imperfection — which is ideal for anyone whose routine maxes out at five minutes.
Think: blurred lips (sans liner), blush that mimics a real flush, and monochrome palettes that make getting ready basically foolproof.
The season's color palette will be rich and grounding — but not without some unexpected twists. "These can include jewel tones, earthy shades, and subtle accents that turn heads without screaming for attention," Briceno says. "The vibe is elevated, thoughtful, and quietly bold."
Keep scrolling for the biggest makeup trends of fall 2025, which are softer, smudgier, and *easier* than ever.
Underpainting — aka sculpting the face with bronzer and contour before you put on your foundation — went viral back in 2023, but re-entered the lexicon this summer with the launch of Mary Phillips' makeup line .
This season, the technique will still be at the forefront — just with a softer hand. "It creates that seamless, natural dimension that works beautifully with fall's richer color palettes," says Briceno.
More details: Found here
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