As a beauty and deals writer who has been covering Ulta sales for years, I went through this week's offerings to find the best deals to shop, including products I personally love as well as top-rated and editor-approved items. As previously mentioned, deals will change daily, so act fast if you don't want to miss each 24-hour window. I suggest bookmarking this page and marking your calendar for reminders. Below, you'll find top offers from each day and everything you need to know about the three-week-long event.
Ulta's 21 Days Of Beauty event is a bi-annual beauty sale. The most recent one kicked off Aug. 28. and follows the same structure as years past, with 50% off a new selection of beauty products each day. Throughout the sale, you'll have the chance to shop hundreds of daily beauty discounts across every category. This season's promotions last through Sept. 18. both in store and online. However, some deals are exclusively available for purchase online.
Ulta's 21 Days of Beauty events typically occur twice a year—once in the spring and once in the fall. The spring sale historically has started at the beginning of March (last year it started on Mar. 7 and concluded on Mar. 27) and the fall sale tends to begin at the end of August and run through mid-September.
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