Monday, October 20, 2025

The Long-lasting Eyeliner A 70-year-old Shopper Calls 'Ideal For Mature Skin'

Finding an eyeliner that glides on effortlessly and stays put all day - especially on mature skin - can feel impossible. But beauty lovers say Wonderskin's 1440 Eyeliner has cracked the code.

Praised for its silky texture, intense pigment, and serious staying power, the liner's TruGlide Technology delivers a buttery-smooth application that sets 'like concrete.' It's designed to resist smudging, transferring, or settling into fine lines - perfect for anyone tired of tugging, smearing, or mid-day touch-ups.

Celebrity makeup artist Carola Gonzalez, whose clients include Hailey Bieber and Kerry Washington, calls it 'the most effective high-pigment, long-wear eyeliner' she's ever tried. The brand claims its formula can withstand 24 hours -1,440 minutes - of wear.

One user described it as a 'super creamy smooth formula that just stays for hours, through sweat, tears, showers, and rain'. Quite impressive indeed.

The secret, according to the brand, is Wonderskin's TruGlide Technology , an 'ultra-creamy formula' that reportedly glides onto the eyelid like butter but sets 'like concrete'. This technology ensures a tug-free, rich, even application that doesn't budge, even with rubbing, reports the Manchester Evening News .

Available in 12 different shades, the eyeliner typically retails at £16.50 for one, but the brand is currently running an offer that sees shoppers getting three eyeliners for the price of two at £33 - effectively valuing each product at £11.

This matches the price of Laura Geller's Swipe-n-Line Instant Eye Perfecting Stick , which normally costs £22 but is currently on sale for £11. Specially developed with mature skin in mind, the formula boasts a silky-smooth application - a quality it shares with Wonderskin's product.

At Boots, Clinique's Quickliner for Eyes has been described as 'simply the best', with one review stating: ⁘I have searched for more than 24 years for the 'perfect eyeliner'. This is definitely it! The ease of use is second to none; there's no dragging whatsoever around the eyes. It really is the simplest eyeliner I have ever found. It also lasts the entire day with no smudging.⁘

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