Whether you're chasing a dewy, sun-kissed glow or a flawless, airbrushed finish, Sephora Middle East houses some of the most coveted beauty brands to elevate every makeup routine. From new arrivals to cult favorites, these labels offer products that are as luxurious as they are performance-driven⁘
Tower 28
Making its Middle Eastern debut, Tower 28 embodies youthful sophistication with a focus on clean, skin-loving formulations. Celebrated for its multi-tasking blushes, shimmering lip-glosses, and setting sprays, the brand delivers radiant, wearable color that enhances natural beauty. Launching online on August 26 and in stores from September 8, Tower 28 is perfect for those who love effortless glow without compromising on ingredients.
Hung Vanngo Beauty
Celebrity makeup artist Hung Vanngo brings his signature polished aesthetic to Sephora with a line that balances professional-grade performance with accessibility. From versatile eyeshadow palettes and richly pigmented blushes to creamy lipsticks and longwear liners, the collection is designed for all skin tones, making it ideal for achieving red carpet-worthy looks at home. Launching September 8, it's a must-have for beauty enthusiasts seeking precision and elegance.
Saie
Saie's Glowy Super Gel, liquid blushes, and luminous lip glosses deliver a radiant, skin-first finish that feels weightless yet impactful. Infused with skincare benefits, these products enhance your natural features with a fresh, sun-kissed luminosity — perfect for achieving that modern "lit-from-within" glow.
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